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Amazon secures exclusive global streaming rights for the Emmy Awards in a six-year deal
Overview
Amazon Prime Video has signed a historic six-year deal to become the exclusive global home for the Emmy Awards, ending the ceremony's long-standing broadcast run on traditional US networks beginning in 2027. The gala will stream live for free worldwide without requiring a Prime Video subscription, expanding the event's reach to over 200 countries and marking Amazon's first major entertainment broadcast event.
Key points
- Amazon Prime Video secured exclusive global streaming rights for the Emmy Awards in a six-year agreement starting in 2027.
- The deal ends a traditional US broadcast rotation among networks like ABC, CBS, Fox, and NBC that began in 1955.
- The Emmy ceremony will stream live for free worldwide each September without requiring a Prime Video subscription.
- Television Academy chair Cris Abrego stated the agreement provides unprecedented global reach across more than 200 countries.
- The move highlights the ongoing shift of major live events to digital platforms, following similar industry trends like the Oscars moving to YouTube.
