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Birmingham University students' meal deal society goes viral - BBC News

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Three young men stand in front of a Tesco and hold up their meal deals.

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Birmingham University students' meal deal society goes viral on TikTok

Overview

A revived student society at the University of Birmingham dedicated to supermarket meal deals has attracted over 100 members and gone viral on TikTok, with a video of their first supermarket trip receiving over a million views.

Key points

  • The University of Birmingham's Meal Deal Society was originally founded before the Covid-19 pandemic and has now been revived for the new academic year.
  • The society has gained more than 100 members and attracted over 60 students to its first supermarket outing in Selly Oak.
  • A TikTok video documenting the group's supermarket trip has surpassed one million views, prompting brands to reach out to the students.
  • Society membership costs £3.85, which includes a free meal deal upon joining.
  • Organisers emphasise that beyond discussing food value and combinations, the group provides social events such as picnics, quizzes, and pub crawls to help students make friends.
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